More about outdoor shooting. Most newer photogs feel more comfortable lighting outdoor due to the less need for equipment to buy & not having to pay for studio space. It's a different story when winter season comes along in a lot of places in the USA, but you can have a studio anywhere outdoor as long as you follow some basic pointers.
With your subject directly in front, you have them turn left or right to change their position for you. You can simply move toward or away from them to change your framing. Because left or right commands can be confusing to both of you, ask them to move either clockwise or counter-clockwise. It's the same for you and your subject. ALWAYS focus on your subjects eyes! Shallow depth of field is in vogue today and makes an interesting look. Focusing on their eyes will always be the most important part to get sharp.
A custom white balance is not that hard to do and all cameras offer it! If you don't know where it is on your camera, you need to! Being a professional photographer means having a complete understanding of your equipment and most importantly, the functions of your camera. You don't have to know 100% of it, but you must understand at least 75% of your cameras operations! Do a white balance before each session for the most accurate color and to minimize post production time. And don't forget to white very time your lighting changes or you make a major location move.
Strive to shoot your portraits at your subjects eye level for the most accurate perspective. Most portraits can be made with just one light and changing the angle in relation to your subject. Once you get more comfortable, Pro Studio sells a huge variety of photo reflectors and diffusers that can compensate for having one or no extra lights. A more simple lighting set-up with modifiers can create dramatic shadows and interesting portraits.
And as always, practice with your friends and family to improve these skills. Please share some photos and hints. We'll reward all that do!
Posted with permission and taken by Southern Exposure Photography, GA